Fast Idea Generator:
Inversion: The normal rule is that people usually buy clothes from stores. Breaking that rule would mean that stores buy from people. This is already being done through some 2nd hand stores.
Integration: People usually buy from stores and go to repair shops to get their clothes altered or repaired. This is also already done through custom made clothing boutiques.
Extension: People buy clothes from stores, but what if people had the opportunity to attend a workshop to create their own personalised clothing. In the earlier days, it was the norm to make your own clothes anyway. With technology came fast fashion and now not many people do this anymore.
Differentiation: People can buy everything they want from one department store. Buy things from different stores. This is already being done.
Addition: Stores offer delivery to people's houses. They could also offer a return courier bag for people to return an old item of clothing back to them so they can create something from that instead of it going to waste.
Subtraction: What if there were no brands and people had to design their own clothes and collect from the factories. People would then hopefully be more selective of which factory they chose to make their clothes.
Translation: Vegetarianism and Veganism are becoming more socially acceptable constructs now because of many reasons. E.g. animal rights, health factors, environmental impact, etc. Why can't sustainable fashion become more socially acceptable. It includes all of the above as well as human rights.
Grafting: What if people could buy second hand goods from online. We could gain a lot more access to awesome clothing. Plus it would be better for the environment.
Exaggeration: What if people had the knowledge to understand what sustainable and ethical fashion is while they are shopping, so they begin to care about these issues, and create a change in the world.
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Monday's class involved another "Shut up and Write" lesson where we looked at writing paragraphs for our proposal.
High order concerns to consider:
- Does the paper have a central thesis?
- So you have an appropriate audience in mind?
- Does the paper progress in a logical way?
- Are the ideas developed sufficiently?
Low order concerns to consider:
- Punctuality
- Spelling
- Sentence structure
Paragraph Structure:
- Main point - the topic sentence, which describes the focus of the paragraph
- Support - Explanations,
evidence, and examples that reinforce the main point
- Transitions - Connections between this paragraph and the thesis statement/focus, as well as any nearby paragraphs.
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Practice Paragraph:
Paragraph Topic: Why do
people get attached to clothing so easily?
Topic sentence: Here I
am looking at why society finds it so difficult to move on from certain items
of clothing and how they get so attached to them in the first place.
Support 1: Reduce
consumption, increasing durability of relationships between people and objects.
Weaning people off the desire of buying new things. We have never owned, wanted
and wasted so much. Why does all this stuff turn into meaningless trash so
quickly? We all want a material world, a faster car, a softer sofa or larger
TV.
Support 2:
Support 3:
Conclusion: We need to
look at how this happens and apply it to new products so that people are less
likely to buy so much stuff.
Tips:
- Ensure everything relates to the topic sentence
- It is easier for readers to understand new info when they can link it to
info that you have already told them.
- When you bring in a new theorist, introduce them, explain why they
are knowledgeable, publication, qualification.
- Consider clarity and flow. Does each piece of new info build on info
that you have already introduced to your reader> Are your sentences
complete?
- Is your pronoun use clear?
Think about the SWOT details when prototyping.
SWOT
Strengths:
Weaknesses:
Opportunities:
Threats:
Look at writing some reviews of exhibitions or read some reviews by other peoples about exhibitions. Then expand on this and think about what methods you will use. Walking, making, drawing, etc. Look at the type of people who buy online vs people who buy in store.
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I have been reading this book this week and found some great information in it.
Exhibition
Design - Pam Locker
"Exhibitions
may be permanent or temporary, with a shelf life of 5 years or 5 days. They may
vary in scale, from small table-top displays to the size of a small city in the
case of world expositions.
However,
whether commercial or cultural in nature, it's the idea of communicating a
short story in 3D space that acts as the link between these very different
environments." page 10
"The
exhibition designer needs to have an understanding of the physical, emotional
and intellectual needs of a range of very different audiences in order to
deliver environments that are accessible, educational and enjoyable. In order
to understand how to communicate with an audience, the designer must have an
understanding of how audiences learn and ways in which to facilitate this
learning." pg 34
"The
exhibition design process… Analysis, idea, develop, proposal, detail,
installation" pg 36
"Who
is the audience? Is the exhibition expected to attract predominantly
individuals, couples, families" etc. "Will there need to be special
consideration of visitor's age, gender, race or physical and emotional ability?
Will the exhibition aim to appeal to a wide audience, or will it focus on a
specific group?"
pg 47
"Can
visitors pass comfortably? Are there clear safe routes to fire exits?" 48
"Wait
times within exhibitions need consideration and audio-visual presentations
should not be longer than 3-5mins or visitors either at worst, get bored or at
best, cause a bottleneck.
An
effective designer will consider as part of their design strategy how visitors
will be entertained while they wait, in order to evoke a sense of anticipation
that is fulfilled on their arrival." pg 48
"Designer
needs to consider visitors with mobility, hearing and visual impairments as
well as those with learning disabilities who may experience intellectual
barriers." pg 50
"At
every stage, make reference to the brief and its aims and objectives: What are
the most important parts of the story that the storyteller wants the audience
to remember? What is the story about and who is it for?
What are
the limitations of the space and budget? What is the clearest and most
appropriate way to communicate messages?" Pg57
"For
the exhibition designer, the implication of this is that each design decision
brings with it subliminal narratives, which communicate to visitors. Whether
this is through form, space, surface, materialit, light or sound, the space
will develop an atmosphere that evokes feeling.
Some
exhibition spaces may offer visitors a passive experience, where information is
delivered trough images, text and objects. In contrast, exhibitions designed to
be interactive will immerse the visitor in a different kind of experience,
where they may take on the role of 'performer' as well as audience." Pg 86
"
The spatial arrangements and positioning of exhibition content will influence
how visitors move through spaces, picking up messages and information along the
way." Pg 89
"Interactive
exhibits provide a valuable mechanism for explaining a range of often difficult
information. The act of physically and intellectually engaging with an exhibit,
rather than passively receiving information, creates an interaction between the
exhibit and audience that aims to facilitate learning." Pg 99
